Thing 7: Podcasting

DEFINE

The word podcast refers to a non-musical audio broadcast that is distributed over the Internet. What differentiates a podcast from any other mp3 audio file on the Web is its method of distribution: our new friend RSS. To put it simply, mp3 + RSS = podcast. Podcasts can take many forms and can last anywhere from one minute to one hour (and beyond). Some parallels exist between podcasts and talk radio, but podcasts can cover any topic. From university lectures to weekly reality TV recaps, there are podcasts out there for any interest, no matter how obscure.

Despite the word podcast's derivation from Apple's iPod, you don't need an iPod to listen to podcasts. Since podcasts use the mp3 file format, a popular compressed format for audio files, you really just need a PC with headphones or speakers.

Subscribing to and downloading podcasts can be done in two ways. The first method, which is described in our DO exercise here, is to subscribe to a podcast in your feed reader, just as you would do with any other news site. When a new podcast is available, you can then choose to listen to it on your PC or download for transfer to an mp3 player.

The second, and more common, method is to use a podcatcher, an application that downloads your podcasts automatically for you. iTunes is the service most associated with finding and subscribing to podcasts, but if you don't have iTunes installed, there are plenty of other options. Penn State University has a succinct list of choices.


DISCOVER

Now that you're more familiar with how podcasts work, it's time to discover some that you want to hear!

Many libraries and institutions of higher education are now using this technology as a method of distributing promotional and educational content. The Library Success Wiki has an extensive list of public libraries, academic libraries, and affiliated organizations that are podcasting. Keep this list in mind for our DO exercise.

Engage in lifelong learning with Learn Out Loud educational podcasts. Browse the "Podcast Directory" on the left hand side. You can also see the most popular podcasts as you scroll down to the bottom of the page.

Podcast Alley is one fine example of a podcast directory.

Explore one of these podcast directories to find a podcast to suit your personal interests.


DO

1. Take a look at two or three of the podcast directories listed above and see if you can find a podcast that interests you. Aim for two library-related podcasts and one for your personal interest.
   
   
2. Sign into your Google Reader account. Add the RSS feed for your selected podcasts to your Reader by clicking "Add Subscription" and pasting in the URL of the podcast.
   
   
3. You should now have new items appearing in your Reader. To listen to your new podcasts, click the "Play" button within each new podcast.
   
   
4. Share your podcast experience with your co-workers. Create a blog post about your discoveries.

• Which library podcasts did you listen to?
• Do you see podcasting as a useful tool for Skokie Public Library?
  
• Any ideas about which topics our patrons might be interested in hearing?
• Do you have any other experience with listening to or creating podcasts?
  

BONUS CHALLENGE: None for this Thing. You've been working hard enough!

Move along to Thing 8: Wikis.

Thing 2: RSS and Feed Readers

DEFINE

Maybe you've heard the term RSS from co-workers or friends. You’ve probably even noticed this or this on websites ranging from mainstream media sites to personal blogs. If the hows and whys of RSS are still a mystery to you, you're not alone. RSS stands for “Really Simple Syndication” and is a file format for delivering frequently updated information, such as news headlines, blog posts, and podcasts over the web. It helps to think of it as Really Simple Subscription, because you are essentially subscribing to a website and having information delivered to you when it is published.

Think about the websites you visit everyday. Imagine visiting 5 websites a day. When there is no new information, you've wasted time going to 5 different sites. Now imagine being able to go to only one spot to see updated information. That one spot is called a feed reader, or aggregator. The feed reader manages the RSS feeds of all of the websites to which you subscribe. Sounds good, right?

For another explanation of how RSS works, check out RSS in Plain English, from the fine folks over at Common Craft:

Click To Play

The two big players in the feed reader scene are Bloglines and Google Reader. Many more feed readers exist, and though each has its merits, the DO portion of this task will focus on Google Reader since you're already signed up with a Google account.

To read more about RSS and feed readers, take a look at these resources:

• What is RSS?: a more detailed but not terribly tech-heavy explanation of RSS and aggregators
• Hot! Fresh! Delivered to You!: a longer article about RSS with a library research twist

DISCOVER

Take a look at these three libraries that are using RSS feeds to get information to their patrons:

• Hennepin County Public Library
• Denver Public Library
• NEW RSS Feeds @ Skokie Public Library
  

DO

1. We've got one more thing for you to watch. This tutorial on Google Reader provides a good overview of how our feed reader of choice (at least for this task) works. One word of caution: the tutorial was created in 2005, back when Google Reader was just a baby. It's grown a bit since then, so expect to see a few cosmetic changes.
   
   
2. Go to http://reader.google.com/ and sign in with your Google account.
   
   
3. It's time to start adding subscriptions! Click "Add Subscription" and enter the URL of a site that offers an RSS feed. Add at least 5 subscriptions to your Reader.
   
   If you are using Internet Explorer 7.0 or Firefox, you can subscribe to an RSS feed in Google Reader with a single click. If a Website has an RSS feed, you will see this indicator in your browser's address bar. If you click on that indicator, it will take you to a page where you can choose your aggregator. Choose Google Reader as the aggregator to use. Then you will be taken to the Google Reader page for subscribing to that feed. Hurrah!
   
   
4. No idea what to subscribe to? Here are some suggestions:
• 10 Things @ SPL participants' blogs. Keep up with your co-workers as they work their way through the 10 Things. Visit a blog, copy the URL, and paste it into the "Add Subscription" field in Google Reader.
• Skokie Public Library's new DVDs
  
• SkokieTalk
• Chicago Tribune
  
• Your favorite news, career, hobby, or family websites
  
  
5. Once you've got at least 5 subscriptions in your Reader, check back periodically to see if there are any new items. Click around in Google Reader and explore a bit of its functionality.
   
   
6. Now that you've got your Reader set up, take a few minutes to post to your blog about your RSS experience so far. Don’t know what to blog about? Think about these questions:

• What do you like about RSS and feed readers?
• How do you think you might be able to use this technology in your work or personal life?
• How can libraries use RSS or take advantage of this new technology?
• If you're already using a feed reader, share your experiences with your co-workers. Which one do you use? Do you find it useful?
  

BONUS CHALLENGE (optional)
Customize your Blogger template to include a feed from one of your favorite sites. HINT: Look for "Add an Element" in your Template.

Now you're ready for Thing 3: Instant Messaging.